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Digital Masterplan Creation

When master plans are created, they are focused on the physical world. The physical assets one can touch. The buildings one can be in. They are not focused around "how will everything actually work?"  


dmp. takes a different approach by focusing on the digital world; on the data side of things. Because, if you understand all of the data, you see how everything is working. We look at the operations model. We look at the desired experience and create profiles for all of the different user groups. We then work with the entire team to design everything, both physical and virtual, in a way that will exceed expectations.


We help teams understand the "tech stack" and the digital infrastructure that's required to make the magic happen. The Digital Masterplan provides projects with a roadmap for implementing technology from the very beginning of a project through design and construction and onto operations. 


We also help teams to be lean and agile in every phase of the life cycle. We help find off-the-shelf tools to make things better, or, if the tool doesn't yet exist, we'll help create it.  


Digital Masterplan Creation includes elements from dmp.'s other offerings, bringing them to bear on a project wherever appropriate. Through all of this effort, it saves time and money, but it also reduces risk and enables organizations to set new precedents. Is there a project that is not yet achieving "highest and best use" that could use some help?


National Landing

Arlington County, VA

National Landing, JBG SMITH's Northern Virginia project which famously won Amazon's HQ2 competition, is set to be the most connected urban environment in the world, bar none. dmp. created the Digital Masterplan for National Landing which is now being implemented. The Digital Masterplan is the roadmap for the creation of an entire technology stack which will realize both the development's tenant and operational requirements.


The Digital Masterplan was, in turn, vetted by McKinsey, Accenture, and over 200 real estate and technology executives.  The result: when implemented, the Digital Masterplan will enable above-market rents, the most desirable tenants, and an increase in asset and stock value ahead of the market.

Boston Seaport

Boston, MA

Project Director and thought leader for the Digital Master Plan and visioning effort for a mixed-use development covering twenty-two acres in the Boston’s waterfront area. The comprehensive digital master plan includes an approach for enabling technologies and systems, as well as the technology and data architecture to empower the operations model and transform the user experience on site.

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The District Wharf

Washington, D.C.

Project Director for the Digital Master Planning effort for the 24-acre, 3.2M ft2 mixed-use, water-front development.  The project includes hotels, residential, commercial office, preforming arts venues, retail, parking, public piers, and a marina.  The work focused on quickly implementing the "enabling technology" for the project and using data from myriad sources (parking, event calendars, water taxi / shuttle GPS, weather, footfall, etc.) to optimize operations and maximize asset value.

Union Point

Weymouth, MA

Digital Masterplanning leader and for this 1,400-acre mixed-use development outside of Boston.  Central to the project is the implementation of site-wide digital (smart) utilities as well a data strategy to empower operations.  The aggressive goal of the project is to create a new kind of smart city which enables people from all demographics and abilities to live in an exciting, enriching community. 

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IOT City of the Future

West Songjiang, China

Digital project leader for the digital building, digital campus, smart city, and technology master plan scope for this 1.5M ft2 mixed-use development. The master plan includes a convention center, conference center, training facilities, commercial office buildings, technology lab buildings, retail, residential, and underground smart parking.

Innovation City

West Songjiang, China

Digital leader for the Smart City, Smart Campus, and Smart Building elements for this 100km2 mixed-use commercial and industrial development master plan west of Shanghai.

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University of Texas, Brownsville

Brownsville, TX

Digital design leader for the 25-year campus master plan. The university anticipates accelerated growth as well as a widening of curriculum offerings. The new master plan will accommodate all of those requirements while reducing operational costs and energy use.